Website Launch Checklist

Website Launch Checklist: For Internal Teams, Agencies, and Freelancers

Our website launch checklist is comprehensive, adaptable, and is designed around ensuring every detail is buttoned up before you hit publish for the first time.

1000s of Agencies, Devs and Designers have downloaded this checklist

Are you experiencing any of these pain points?

Many agencies, developers, and designers faced at least one of these challenges. Ultimately, they all overcame them and crushed it.

Lack of structure in QA process

We hear this all the time. Our Website Launch Checklist provides a structured framework, separating pre and post-launch tasks, and includes subtasks to streamline the process. It also allows for easy project management with status and owner fields, ensuring tasks are completed efficiently and nothing falls through the cracks.

Don't have the step-by-step on how to launch a website properly

We got you. Our Website Launch Checklist serves as your comprehensive roadmap, guiding you through the process from design to functionality, ensuring every detail is addressed before your site goes live.

Worried about last-minute surprises and glitches on launch Day

Concerned about unexpected hiccups right before your website goes live? Our Website Launch Checklist acts as your safety net, covering every crucial detail to prevent last-minute surprises and glitches. With QA reminders, performance audits, and SEO settings, we ensure your website launch is a stress-free success.

About Slam's Website Launch Checklist

We’ve redesigned countless websites for our clients at Slam over the last several years. And even before that our team sat on the other side, managing websites for internal teams at some of the biggest tech startups and national nonprofits. Managing a redesign is a big task. It’s the first impression to anyone searching for you. Over the last few years, we’ve compiled all of our dos and don’ts into our master website launch checklist.

From design, to content, to functionality, to integrations, to SEO, this is a critical tool for anyone redesigning a website including agencies, freelancers, or internal teams.

Why do you need a Website Design Checklist?

Picture this: you’ve just connected your domain to your website and the site you’ve spent months working on is now live. You’re so excited to have reached the finish line, and you just sent an email to 100+ people letting them know your site is live. What a relief that this daunting task is now complete! You get an email reply from the CEO of your company. The first thing they noticed is your site loads funny in Firefox, which you never thought about because you use Chrome for everything. That sense of relief seems to have left the building just as soon as it arrived.

You wouldn’t be the first one to make this mistake though. There’s a ton going on in any website project. From managing the layout, content, identity, animations, integrations, strategy… With so many pieces at play, it’s easy to overlook the details. Trust me, I learned the hard way…

The checklist is a great roadmap to take you from “I think I’m done!” to having peace of mind before a launch. Our checklist makes sure that you have structure in your QA process, ensures quality consistently every time, and makes sure all high-priority (and often overlooked) pieces are completed.

What’s Included in a Website Redesign Checklist

Our website launch checklist has been custom designed for our workflow, but can easily adapt to yours.

At Slam, we focus on Webflow Design & Development (we’re a Webflow Expert Agency, too!). As you dig into our template here, you’ll notice a lot of the pieces are written specifically for a Webflow developer. But even if you use another CMS (like WordPress, Drupal, Editor X, etc.) a lot of the same principles transfer!

Our checklist covers:

  • Important items separated between pre and post launch
  • QA reminders for design items that are often overlooked
  • Quick ways to audit the speed and performance of your site (and then make it better!)
  • Reminders to set SEO settings like sitemap controls, metadata, and more
  • Analytics tools to help you track performance and traffic

In addition, we also work in Notion for most of our workflow. Our checklist is built in Notion as well to easily integrate with our task system. However, Notion makes it really easy to manage things like status, comments, project phases, timelines, and more.

Slam Dunk Your Next Website Design Project

Whether you’re building a new nonprofit website, launching a landing page for your startup, or building a personal site, our checklist template is an easy way to make sure you launch a website bound to impress any visitor.

Don't just take our word for it!

Silvia is a best-in-class marketer, especially when it comes to nonprofits. They verified our account and grew it from 4K to 45K in a couple of months.

Patrick Starzan

Head of Growth


XQ Institute

There’s no other person to lead social than Silvia and Kyle. We hosted LTX Quest and reached millions of people organically through Instagram. But what was most impressive is that the strategy helped build deep connections with our community.

Lili Gangas

Co-Founder of LTX Connect


LTX Connect

Slam has helped us increase engagement on our social media platforms, and it is now way above the national average for social engagement. Moreover, we’ve seen an increase in followers as well. For example, on one of our platforms, we’ve seen a 100% increase, which has been very beneficial.

Philister Lukacevic

Former Director of MarComms


Peer Health Exchange

What comes inside

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Website Launch Checklist

Ultimate Nonprofit Marketing Guide

Everything from
Website Launch Checklist
4 comprehensive courses on web design (Webflow), SEO, Instagram, and TikTok
10+ hours of video content to become a marketing master across your major online channels
Clone-able templates and trackers for project management and presentations
Free access to Slam’s team and Slack channel for Q&A

About Slam Media Lab

Here at Slam, our mission is simple: to help you get more business, make an impact, and win online! We’ve done it several times, so we know what’s up.

We’re a fast-moving team that delivers high-impact web design, content marketing, and SEO solutions to companies on a mission to shape the future. Ready to slam dunk on digital?


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