Airtable Content Calendar

If you're anything like me, you probably have a love-hate relationship with content planning. There’s infinite possibilities and competing priorities to stay on top of cultural moments, your organization’s mission, and what’s trendy on each platform. Now more than ever, there’s also a ton of different content formats and channels to keep track of. Not to mention, you have a lot on your plate, and you're always looking for new ways to be productive and save time.

You’re not alone in this. Every marketing team is realizing that in 2023, if you want to build community with your content, you need to be a content production company. And that’s a lot for anyone to manage.

To get your content machine going, it takes more than just great ideas, flashy creative, and catchy copy. It takes structure and process to keep everything organized and moving fast.

That’s why we created Slam’s Airtable Content Calendar: an all-in-one solution to save you time and frustration, built in processes and structure, and a home for all of your content. We’ve taken all of our knowledge and learnings from working with leading brands and nonprofits, and are giving away our secrets for free.

Slam’s Airtable Content Calendar Template

Our template builds upon 5+ years of creating content machines in a wide range of industries. Our Airtable content calendar template includes:

1. Views and processes built in to get you up and running quickly
2. Built on Airtable, which can be flexible and adapt to your needs with no-coding knowledge needed.
3. Works within your budget. Airtable has a free plan (or affordable paid options) to work within your organization, regardless of budget

We’ve used this template for social media, blog content, SEO articles, video production, email newsletters, and more. Our template allows for anyone to focus in on their priorities, see how it connects to the bigger picture, and move content forward.

Your Complete Airtable Marketing Calendar

Our template includes a ton of great features to keep you organized and moving from day 1, including:

1. Status and Channel based calendars
2. Dashboard views for designers, copywriters, content programmers, and reviewers
3. Structures to keep track of key moments in your organization, pop culture, and more.

Using our template, a national level nonprofit organization was able to grow their community from 5K to 50K in 6 months, and 3x the amount of content going out on each platform. Best of all, the content strategy was succinct, and each platform built upon each other.

Using Airtable as an Editorial Calendar

Are you ready to make the content production process easier than ever? You'll be save time, frustration, and stay organized no matter what type of content you're creating. So what are you waiting for? Get started today!