Microsoft’s Community Skills Initiative

Building a fast and intuitive path to showcase pathway courses based on the audience

The first challenge in designing the Community Skilling website was to figure out a way for all their local partners to find the information and courses, balancing style with a thoroughly sleek and efficient user experience. The second challenge was organizing all of the content, layers, organizations – to create a website that would feel seamless so job seekers would sign up for free courses so they can upskill to get jobs in the current digital economy.

Targeting multi-lingual users and organizations

Reaching Spanish speakers was one of the main goals of the website. With the help of our in-house Spanish speaking team (yes, we speak multiple languages!), and Weglot, an AI-content translator), we sped up the process of creating the Spanish version of our Webflow site (it also helps that our SEO was fire). The website’s branding also made sure its robust identity – logo, colors, photography, words, shapes, and all the other little things – speak to that audience.

Welcome to automations with Airtable to manage your logistics

To engage with the local community, the organization hosted their annual Upskill-a-thon. Pushing the boundaries of low-code, we implemented an all-in-one solution to manage all ops of the competition through Airtable. We provided a platform for people to submit data (with file attachments), automate actions based on input, and organize data easily in various ways. We used it to facilitate and store data for competition registration, competition submissions, and send out automated email to update competitors, saving the company weeks of time managing this information.